Sagar Mahabaleshwarkar will join Cheil in December this year as Chief Creative Officer, Cheil South-West Asia. Confirming the news to exchange4media, Mahabaleshwarkar said, “Shiv Sethuraman (Group President, South West Asia) has put an exciting team together and I am looking forward to be a part of it. My aim is to do New Age Integrated work that will take the creative reputation to the next level. Cheil is already on the right track- recent wins are ample proof of that.”
In this role, Mahabaleshwarkar will be responsible for the creative product of the company across all its business divisions.
With over two decades of experience across some of the best communication groups, Mahabaleshwarkar is one of the most recognized and awarded names in the business. He has been a part of Bates CHI & Partners in India and South East Asia. He has also held very senior positions at Rediffusion Y&R and Ogilvy & Mather in the past.
He has also lent his name to several memorable and impactful campaigns for brands such as Tata Motors (Nano, Safari, Sumo), Fiat, Colgate, Airtel, Virgin Mobile, Uninor, Amaron Batteries, SBI Life Insurance, Dell, Tata Sky, Tata AIG Life, Titan, Neo Sports, KBC, Colors, MTV & Kingfisher.
Commenting on the appointment, Shiv Sethuraman, Group President, Cheil South-West Asia said, “ Sagar doesn’t need a certificate from anyone. His talent, passion and work ethic are well known in the business and we are privileged to have him lead Cheil. I am confident he will take our creative reputation to great heights.
Mahabaleshwarkar holds a Bachelor’s degree in Fine Arts from MSU Faculty of Fine Arts, Baroda, and has won several awards including Cannes Lions (Gold, Silver & Bronze), One Show, Clio, D&AD, Abbys, Effies and the Yahoo Big Idea Chair.
He relocated to Singapore in December last year, post a management restructure at Bates CHI & Partners India, where he was Chief Creative Officer.